August 27, 2006
Helmut Krone
“The page,” he once said, “ought to be a package for the product. It should look like the product, smell like the product…Every company, every product, needs its own package.”
“The page,” he once said, “ought to be a package for the product. It should look like the product, smell like the product…Every company, every product, needs its own package.”
