May 16, 2008

music changes wine’s taste

Add this to the growing list of studies on the subjectivity of the human mind and wine. Turns out, not only are people incapable of telling white wine from red, or the quality of wine based on price — even when it’s the same wine — now it has been found that the music you listen to while drinking the wine enhances the flavor.

The red was altered 25% by mellow and fresh music, yet 60% by powerful and heavy music. The results were put down to “cognitive priming theory”, where the music sets up the brain to respond to the wine in a certain way.

comments

  1. Sheila Ryan on May 16th, 2008 at 9:56 am

    Tchaikovsky’s “Waltz of the Flowers” is “subtle and refined”?

  2. Cindy Scroggins on May 16th, 2008 at 10:18 am

    To a 3-year-old drinking wine, it is.

  3. Sheila Ryan on May 16th, 2008 at 10:53 am

    Oh, how I long to be three, sippin’ wine and swayin’ to “Waltz of the Flowers”. So subtle. So refined.

    “Like a whore’s Christmas” — as an Aussie boss of mine described the girls’ get-ups at her six-year-old’s birthday party.

  4. Cindy Scroggins on May 16th, 2008 at 11:50 am

    Yeah. Those were the days.

  5. Sheila Ryan on May 16th, 2008 at 12:42 pm

    My favorite Subtle and Refined accoutrements from those glory years were, as I recall, a pair of clear acrylic open-backed kitten-heel pumps, each of which was garnished with a plastic orchid.

    (But they weren’t as cool as my mother’s totally clear totally acrylic rhinestone-garnished two-and-a-half-inch-heel pumps. This was the late 1950s, probably ’round the time of the first recycling of Disney’s 1950 “Cinderella” . . . and my mom owned a pair of glass slippers. I was enchanted.)

Leave a Reply


Ads via The Deck