August 11, 2008


deliberation is better than intuition

Striking a blow to fans of Blink everywhere, research suggests that deliberate thought trumps snap judgments and even ’sleeping on it’ when making important decisions.

“Our research suggests that unconscious thought is more susceptible to irrelevant factors, such as how recently information has been seen rather than how important it is,” Newell said. “If conscious thinkers are given adequate time to encode material, or are allowed to consult material while they deliberate, their choices are at least as good as those made ‘unconsciously.’”

comments

4 Responses to “deliberation is better than intuition”

  1. TJ McFisty on August 11th, 2008 at 2:59 pm

    I bet their stoopid research ain’t got shit on my blindfold + dart = great decision method. Proven effective every time I hit something or someone.

  2. Omsbuddy on August 11th, 2008 at 8:15 pm

    …let me sleep on that.

  3. Geoff on August 11th, 2008 at 8:32 pm

    I, for one, am glad that all situations allow the time and ability to consult materials that facilitates deliberate decision making. Amadou Diallo must sleep better at night knowing this.

  4. Omsbuddy on August 12th, 2008 at 5:37 am

    Yep, Newell is right.

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