June 18, 2009


Tool Signs Video Game Visionary Jason Rohrer

Looks like he won’t be a starving artist any longer (via):

“I see video games not as addicting time-wasters, but instead as powerful tools for communication and expression through their unique channel, which is interactivity,” noted Rohrer. “Deep interactivity is missing from most digital brand campaigns, and I’m hoping to change that. Tool shares my vision, and I’m fortunate to be working with them.”

You may remember Jason from such games as Passage and Gravitation. See, also, an interesting bio in Esquire (via).

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