February 15, 2010
The New New York Phil Logo
I showed it to my web designer and he looked like somebody hat opened the Arc of the Covenant. I mean, look at the M! Look at the W! This is really some entry-level Adobe™ Illustrator put-text-on-a-line shit right there. But what I like about it is that you can tell that somebody hunched over a desk really loving on that W. Somebody really cared for that H, and its busted twin. Somebody manipulated that raggedy-ass K by hand and somebody else walked by the desk and said, “good work, team!” It’s touching, in its way.
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it’s so. jaunty.