December 11, 2010
“Getcha Popcorn Ready”
The NY Times had a pretty fascinating article yesterday on professional athletes who trademark their own names, nicknames and catchphrases:
[Darelle] Revis cited Owens and Ochocinco as players who have successfully marketed themselves, even if, in the case of Ochocinco, Revis said, “I wouldn’t do some of the things he does.”
Owens wrote a children’s book, had a breakfast cereal named for him, made guest appearances on several television shows and commercials, and in 2009 starred in a VH1 reality show, “The T. O. Show.” In addition to registering “I Love Me Some Me,” he has also sought protection for “Getcha Popcorn Ready” and a logo featuring his initials, T. O.
Did you know that Pat Riley owns the rights to “three-peat?”
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now you owe Riley fifteen cents.