January 29, 2013

The Truth About the Super Bowl ‘Chicken Wing Apocalypse’

When you look at all chicken consumption, the Mid-Atlantic states are about 5 to 6 percent above average. The West Coast is just 1 to 2 percent above average. Cowboy country—Wyoming, Montana, cattle country—is the softest consumption area. Super Bowl weekend is nearly 5 percent of annual consumption.

(via Businessweek)